Daily Beast gets stuck into Sam Zell, the man who took over at the Tribune company.
“Local, local, local” is what readers want, he said at a media mogul conference last month. On the Chicago Tribune website, that means, under the banner of news: “Woman says ex-husband stole half of their bed.” Elsewhere on the homepage is a key to a calorie counter for turkey and a report on the finale of Dancing with the Stars.
More from Peter Osnos, senior fellow for media at The Century Foundation, and vice chair of the Columbia Journalism Review.
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