Monday, September 22, 2008

", widgetise and get connected..."

Traditional media people and investors, for example, are happy to spend cash on TV ads, or interruptive online ads, or print ads. Because they get them. They understand that they are to be broadcast and consumed by audiences. And they are part of the audiences that do the consuming.

One of those ROI of social media things. Nostalgia for the experiential world?

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