Russia begins broadcasting a new 24-hour English language satellite TV news channel on Saturday, aimed at presenting a more positive image of Russia abroad. The channel, which is called Russia Today, can be seen throughout Asia, Europe, and the United States. According to its directors, the channel will aim to reflect Russia's position on the main international issues of the day and seek to inform viewers about Russian life.
"When I talk to friends and they say, 'Hey John, what are you doing there? What's with the new project?' I usually describe it in English or in Russian as a propaganda tool for the Russian government," he says.