Thursday, July 09, 2009

Friday Project Founder on the UK and E-Readers

Q: eReaders. We can’t do a Q&A without asking about them. Love or hate? Or both?

A: Love them, in all their forms. At present the Kindle isn’t available over here and Amazon doesn’t seem to be in any great rush to change that. To be fair, I think it is down to the fact that they will need to have an option for the whole of the EU, not just the UK, before they go live. That means that the Sony Reader has a genuine foothold here. But there are still issues over pricing, availability and content for eBooks that need to be resolved before they will really take off. They are part of the future and we need to adapt to that.

Scott Pack, Publisher at Harper Collins UK. More here.

Friday Project.

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