Monday, December 08, 2008

Memo to Newspapers: stop writing useless stories

From Publishing 2.0.

To do this, they [newspapers] have to practice innovation-by-omission. That is, they need to stop writing stories that don’t deserve to be written.

Newsrooms no longer have the luxury of wasting resources on non-stories...They no longer have the luxury, in an information-overload world, of wasting readers’ time with non-stories or information readers already know. Readers will simply go somewhere else.

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