"I see social gaming as a new form of communication that is more interesting than e-mail and AIM [AOL Instant Messenger] in terms of connecting people together," he says. "It drives what we're doing and informs our decisions. We don't want to just stick our finger in the air. We want to create a new category."
Playfish Chief Operating Officer, Sebastien de Halleux.
From Forbes on Facebook's greatest hits.